I'm in the midst of a strategic pivot! If this is your first time reading, I recommend catching up with the first part of this here: [link]
Navigating External Forces: The Business Environment
The decision to pivot wasn’t just about personal needs—it was shaped by the changing landscape of the ceramic industry and the challenges that came with it. During the pandemic, supply chains shifted, shipping costs skyrocketed, and material shortages became common. The pottery business, which relied on consistent production, was suddenly much more difficult to maintain. When materials were discontinued after a season’s worth of work had already been made, it was frustrating, to say the least.
The external realities of the business world made me realize that I needed to be more agile—not just in my vision, but in the way I worked. Pottery requires repetition and precision, but that rigidity was becoming harder to maintain in a market that was constantly shifting. The flexibility that sculpture and one-of-a-kind art offered me was exactly what I needed to move forward, without the constant hurdles that the pottery side of the business presented.
A small collection of all the different collections we've sent out over the years. Plus a fun example of unexpected material changes.
Letting Go: Embracing the Shift
Letting go of the pottery line wasn’t an easy decision. When I first made the choice, I felt some guilt—like I was letting go of something that had brought me success. But as I took the time to sit with this decision, I realized that I wasn’t failing—I was simply evolving. There were many lessons to be learned from the pottery side of my business, but holding on to it for the sake of familiarity wasn’t going to serve me in the long run.
Embracing this change with grace came from understanding that I was aligning myself with my truest desires. As I began to make the pivot, I felt lighter. The fear and guilt began to fade, replaced by excitement and a deep sense of relief. I’ve shared this decision with my community—both my business partners and my friends—and have received nothing but support. It’s clear that this shift aligns with the energy I’m putting out into the world, and the people who are drawn to that energy are the ones who will find my work most resonant.
The process of letting go isn’t just about business—it’s about embracing the future, both in my work and in the world around me. As we move toward the new chapter, I’ll share more about how I’ve found peace in this shift and how I’m ready to move forward with intention.
All the bisque work over the years.
Next time, I’ll be revealing what’s next—how the focus on sculpture and one-of-a-kind art will take shape, and how I’m aligning my creative vision with the future of the studio. But before we get there, if you’ve been thinking about adding something to your collection, don’t miss your chance to shop pieces at 60% off with code GOODBYE60. Once they’re gone, they’re gone. Shop the goodbye sale here: [link]